Seizing vast opportunities in the Philippine food service sector, a $7.2 billion industry that has had an annual growth of 15 to 20 percent over the past decades, we continue to expand our business footprint in the restaurant space to create synergies with our existing portfolio, which includes hospitality and tourism.
We saw an opportunity in the food service business and so we continue on our focused effort to grow the acquisition of Conti's Bakeshop & Restaurant and Wenhpil Corporation. The Philippine food service industry is growing at a phenomenal rate. The booming population, strong economic performance, rising incomes, increasing demand for convenience, and cuisine curiosity will continue to drive this growth for years to come. Eight-8-Ate wants to take a sizable bite of the opportunity.
Conti’s has been satisfying the Filipino appetite for 22 years, serving more than 150 dishes including favorites such as baked salmon, chicken pie, and the famous “Mango Bravo.” The home-based pastry business started by sisters, Cecille, Carole, and Angie Conti in Parañaque has been experiencing unprecedented growth since UDENNA oversaw operations in 2018. We will stop at nothing to fulfill our vision of forever sharing joy through our finest culinary treasures and heartfelt hospitality.
Udenna Corporation, through its food group subsidiary, Eight-8-Ate Holdings, Inc., takes a bigger bite of the burgeoning restaurant industry with its full acquisition of all 51 Wendy’s® restaurants in the Philippines, becoming the master franchisee of Wendy’s in the country. Now under UDENNA’s Eight-8-Ate, more restaurants are expected to open in key cities and provinces as part of an aggressive expansion plan. UDENNA also commits to elevate through Eight-8-Ate the customers’ dining experience through an enhanced core menu, launch of local signature products, and a reimaged restaurant design.
